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Who is Growww Digital
Who We Are
What We Do
How We Work
References
Contact us
Newsletter
Blog
Export Akadémia

Hungarian e-commerce is growing above average!

In 2016, the European e-commerce revenues rose to 530 billion euros according to the most recent report of Ecommerce Europe. This means a whopping 15% growth compared to the previous year, but Hungary is running ahead of Europe in this matter.

eNET Internet Research’s latest report was presented at the 14th Hungarian Ecommerce Conference. The whole industry was looking forward to this, but the result was quite a pleasant surprise to everyone. Hungarian webshops generated 427 billion HUF (approximately 1,39 billion in EUR) turnover – an extraordinary growth of 34%, surpassing all expectations. Now, e-commerce is responsible for more than 5% of the total national retail trade volume, which is another significant milestone.

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Evolution 2017: Online Growth. Are you ready for it?

Am I ready for growing online? This is the first question that should come to mind for every company leader before taking the first steps towards a market-based growth. László Szabó – co-founder of performance marketing agency, Growww Digital – held a presentation about the best online growth practices at Evolution 2017.

High demand and the ability to monetise. These two aspects create the core of a business’ online growth. Their simultaneous presence is essential for a quick growth in the market. For instance, a website dealing with diamonds can realise only a low demand for their goods, however, their profit on one single purchase can be relatively high. On the other hand, a website that provides lyrics may have many visitors, but it seems to be a difficult task to monetise any of them. In the case of low search volume and demand, high monetisation will not be enough to keep going. This also applies to the other pole: If you face high demand, but you are unable to monetise properly, you will be having a hard time going further.

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Troubleshooting Facebook DPA

7 min read

We have been using DPA for over 1.5 years, and in our experience it adds at least 10% additional revenue in case of e-commerce webshops, and is particularly effective targeting cart abandoners. That’s just one of the reasons we really like using DPA and you should try too.
Zoltán Flekács – Senior Account Manager, Growww Digital

Banner immunity. The greatest and most rapidly spreading e-condition of our time. You may also have noticed that display ads no longer or hardly can draw your attention, meaning that the condition is having a hold on you too.
Do not worry, this is not a disease, not even close to it. Relentless waves of irrelevant advertisements make us “blind” to these banners and this applies to the customers too. A poor number of leads and CTRs (Click Through Rate) are the proof for that.

How could we tackle the problem? Well, creating more and more ads will not help, obviously. Instead, we have to make BETTER ads.

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5 excellent speeches from Google Partners Accelerate 2016

Google Premier Partners Accelerate 2016 is an event which brings Google’s top Premier Partner agencies together for an amazing chance of networking opportunities and learning. This year we had the honor to visit Google in Dublin as a shortlisted agency among 145 Premier Partner agencies from the EMEA region (Europe, Middle-East, Africa). This is pretty big achievement as this 145 agencies were chosen from more than 1600 applicants.

accelerate

 

To give you an overview of the lessons learned at the Accelerate Event, we brought you a post about the most interesting topics discussed.

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Deemed to Fail: Am I doing this wrong? Performance Marketing practices that can be harmful to your business

9 min read

What is the next step in my marketing plan? Can I go with the same strategy again? How do I delegate the tasks?” Should you be familiar with any of the questions above, you might be one of those companies that inspired this article. During the last 4 years, while working on large, market leader projects within Central and Eastern Europe, these concerns always raised their head.

In order to disperse the doubts, this time we are going to take a peek into the matters of objective planning, external market expansions, HR and technology in the field of performance marketing activities. We believe that these concerns can be decimated by breaking the most common Performance Marketing practices that are harmful to your business’ progression.  Let us now categorize them and put an end to common misbeliefs.

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5 PPC Case Studies: Why we advertise on brand search queries and you should too

Does it pay off? Isn’t it a waste of money? Will it lure clicks away from organic search results?

10m read

 

Over the years while working on large, market leader clients the same question arises eventually. Why should we bid on our brand name? We already rank #1 for search queries related to our brand name.

Common sense could make you believe it truly is a waste of ad budget, better spent in alignment with some other marketing goals. Advertisers with less online experience often believe that these type of ads will never pay off. Already ranking for the top results in the organic search results is a reasonable argument. They believe they are paying a lot of money for the exact same searches, cannibalizing organic results this way.

But numbers beat opinion. We unquestionably believe in results. As a consequence, when we face a challenge, we test the theories. So we did the math for you.

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Growww Digital’s blog

Growww Digital is a performance marketing agency. Our core activities include lead generation and increasing conversions with online marketing tools.

First and foremost, we value performance. We believe in results. This data-driven, result oriented attitude helps us to deliver success for your company. We constantly seek for growth to improve turnover and KPIs of your e-commerce or listing site.

With our blog, we wish to educate our business partners and potential clients as well.

You can read about pretty much anything that is related to digital marketing. We will put emphasis on our own expertise. That means you will find thorough articles, detailed case studies and first-hand experiences about our industry.